Goodbye Impossible Project, Hello Polaroid Originals!

Here’s something crazy! The Impossible Project underwent a facelift recently. Seriously, I’m not joking. It’s been on every major photo blog I read. And the results of the change are astonishing!

OK. Wait, let me exaggerate. I mean, things are definitely looking up for the world of instant film. The Impossible Project is no more; they are now called Polaroid Originals. I’m not sure of the exact details but I’m excited for these developments. Allow me to briefly describe what has changed:

  • They got a new name, Polaroid Originals
    • How they managed to snag the rights to the title of Polaroid, I don’t know. However, it is pretty cool that everyone can officially call their product a “Polaroid” picture. 🙂
  • The price of their film has decreased
    • FINALLY!!! I HAVE AN EXCUSE TO SPLURGE! No, seriously, this is a big step in the right direction. Many people complained that Impossible Project film was too expensive for what you get; however, that’s becoming harder to say with their drop in prices.
  • Their color formula has improved
    • Instead of waiting 30-45 minutes for your picture to develop fully, it now happens in 15 mins (so they say. I haven’t tested it myself yet.) But if what they say is true, holy crap, this will be a game changer for them.
  • Their website is much cleaner and they’re offering different products
    • A sleek new look requires a sleek new website. Oh, and did I mention that they’re offering different products now? I mean, I wish some of their old products were still offered but, hey, what can you do?

OK. Well, that’s all I really wanted to say. It’s not that important but I’m really excited. I’ll be able to buy more film, which means more shooting and more moments I can capture! Stoked! Alas, I must round-up some more money first before I splurge…

Feel free to take a look at the new website here!

Artist’s Notes: How Instant Film Has Affected Me

I have been messing with my “gifted” Polaroid One600 camera for the past month now, and it has done so much for me. So, in honor of the impact instant film has had on my life, I will ramble about my thoughts on instant film.

At first when I picked it up, it was solely because I had caught inspiration to do so from Life Is Strange (video game); however, now, I love it because I love the medium. 🙂 Anyway, I had no idea what to expect from this camera of mine and I had no idea how much shooting with it would change me.

It’s gotten to the point where I’m starting to fall in love all over again with analog photography. I mean, I’ll always have digital, but there’s something magical about analog that digital will never reproduce. Perhaps, it is because analog is more intimate, more romantic (at least in my eyes.)

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